Friday, June 3, 2011

Genealogy Niche

Do you have a genealogy specialty or niche? “Often the niche finds you. It’s another form of genealogical serendipity” says Paula Stuart-Warren, CG. In her presentation Niche Planning and Marketing, Paula tells us what steps to take to further develop and market our genealogy niche and how to transition from being a generalist of genealogy to a specialist.

Genealogist may have more than one niche and I feel that mine are African American genealogy, Virginia and North Carolina records, Technology, and most recently Youth Genealogy. The tips shared by Paula in this presentation were invaluable.

To all genealogist, tell us about your genealogy niche(s).

Thanks for sharing, Paula.


Anonymous said...

Thank you for this Dru!

Kathleen Brandt, Professional Genealogist said...

Thanks for this link Dru. I just reviewed, and have tweeked my business and marketing plans. My niche is broad, but I have identified my top 5 revenue streams. Yes...this was needed at this time.

In Black and White: Cross-Cultural Genealogy said...

My niches are Free Persons of Color 18th century migrations from VA to NC; descendants of Paul Carter and Peter George in Craven County, NC; New England family history; the descendants of Capt. John King of Hartford, CT and Northampton, MA.